⦿ Human Billboards
Maximise Brand Impact
with High-Visibility Human Billboards in Dubai
Human billboard advertising is one of the most eye-catching outdoor advertising formats, perfect for product launches, events, retail promotions, and brand activations. By combining creativity and human interaction, this form of advertising gives your brand a personal, memorable, and high-visibility presence in busy areas of Dubai and the UAE.
Want to know more?
What is Human Billboard Advertising?
A human billboard is a live, walking or stationary promoter who carries your brand message on a wearable display board. Unlike static advertising on walls or signboards, human billboards move through high-traffic areas — allowing your brand to be seen, noticed, and remembered by thousands of potential customers.
It’s interactive, versatile, and a smart solution for businesses looking to connect directly with their audience in a fun and attention-grabbing way.
At DataMySite, we plan and manage customized human billboard campaigns across Dubai, ensuring maximum visibility in key hotspots like Downtown Dubai, Dubai Mall, City Walk, JBR, Dubai Marina, and Expo City.
Our Clients
At DataMySite, we are proud to partner with a diverse range of clients across various industries, from startups to established global brands.
Case Studies
At DataMySite, we believe in transparency and trust. Sharing case studies allows us to demonstrate the tangible impact of our marketing and advertising solutions.
Types of Human Billboard Advertising
We offer several forms of human billboard advertising to meet your campaign goals and suit different marketing environments.
Backpack Billboards
Backpack Billboards are a mobile and highly flexible form of human advertising. A brand ambassador wears a lightweight illuminated backpack display that showcases your ad message or creative visual as they move through public areas.
These are ideal for events, exhibitions, festivals, and shopping areas, allowing your brand to move with the crowd and engage directly with people.
Benefits of Backpack Billboards:
- Highly mobile – your ad travels through busy locations
- LED-backlit for maximum visibility, even at night
- Cost-effective compared to traditional outdoor displays
- Perfect for promotional events and product launches
- Eco-friendly and reusable
Best for: Restaurants, cafés, retail brands, events, concerts, product promotions, and street marketing campaigns.
Stationary Billboards (Human Standing Displays)
Stationary Human Billboards are ideal for fixed locations where you want to maximize exposure in a specific area. Promoters stand at store entrances, event venues, or busy pedestrian zones holding customized signage or digital display boards featuring your message.
This format ensures continuous visibility and engagement throughout your campaign period.
Benefits of Stationary Billboards:
- Eye-catching and hard to ignore
- Ideal for grand openings, exhibitions, and store promotions
- Enables one-on-one brand interaction
- Offers more detailed brand messaging opportunities
Best for: Retail stores, exhibitions, product displays, and experiential marketing campaigns.
Walking Human Billboards
This is the classic form of human billboard advertising, where trained promoters walk through high-traffic areas wearing double-sided or digital boards that display your ad content. It’s a proven way to attract real attention and spark curiosity among passersby.
Walking billboards combine mobility and human connection, making your campaign stand out in crowded streets, beaches, malls, and public spaces.
Benefits of Walking Human Billboards:
- Maximum exposure across multiple areas
- Engages the audience directly through human interaction
- Can be combined with flyer handouts or QR code promotions
- Perfect for brand awareness and location-based promotions
Best for: Food delivery apps, entertainment events, local retail promotions, and new product launches.
Why Choose Human Billboard Advertising in Dubai?
Dubai is one of the most visually competitive advertising markets in the world. With countless brands vying for attention, human billboard advertising provides a creative edge that helps your campaign stand out.
At DataMySite Advertising, we specialize in strategically planned and professionally managed campaigns that deliver measurable results.
Key Advantages:
- High Visibility: Human billboards naturally attract attention in busy areas.
- Direct Engagement: Create face-to-face interactions with potential customers.
- Creative Flexibility: Use LED displays, QR codes, or branded costumes.
- Budget-Friendly: More affordable than digital screens or large static billboards.
- Perfect for Events: Ideal for trade shows, exhibitions, and live marketing.
Industries That Benefit from Human Billboard Advertising
- Retail & Shopping Malls – drive foot traffic and awareness
- Restaurants & Cafés – promote new menus or grand openings
- Event Management – advertise concerts, exhibitions, and entertainment events
- Real Estate Developers – promote new projects or launches
- Telecom & Tech Brands – enhance visibility for product launches
- E-commerce & Apps – promote downloads and online sales
Our Human Billboard Advertising Process
We follow a structured, performance-driven process to ensure your campaign achieves its goals:
- Campaign Planning: Define target areas, timing, and audience demographics.
- Creative Design: We create engaging visuals or digital content for maximum impact.
- Team Selection: Trained and professional promoters represent your brand.
- Execution: Our promoters engage the public while ensuring high visibility.
- Reporting: We provide performance feedback and coverage summaries.
Whether you’re launching a new restaurant in Business Bay, promoting an event at Dubai World Trade Centre, or advertising a product in Jumeirah Beach Residence (JBR) — we tailor campaigns to your exact needs.
Where We Operate
Our human billboard campaigns cover all major areas of Dubai and across the UAE, including:
Dubai Marina
Downtown Dubai
Business Bay
Jumeirah
Deira
Al Barsha
City Walk
Mirdif
Expo City Dubai
Sharjah & Abu Dhabi (on request)
Why Choose DataMySite Advertising?
At DataMySite, we go beyond traditional marketing — our goal is to make your brand seen and remembered. With years of experience in outdoor and experiential advertising, we help clients create memorable, high-impact campaigns that deliver results.
What You Get:
- Expert campaign planning and execution
- Trained promoters and brand ambassadors
- Affordable and customizable packages
- Strategic placement for maximum ROI
- Detailed post-campaign performance reports
Get Started with Human Billboard Advertising Today
Ready to turn heads and boost brand engagement?
At DataMySite Advertising, we’ll help you design and execute a customized human billboard campaign that reaches your audience in the most creative and effective way possible.
Contact us today to discuss your Human Billboard Advertising campaign in Dubai, UAE.
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Frequently Asked Questions
What exactly is a "Human Billboard"?
It involves brand ambassadors wearing high-visibility signage or walking with LED backpacks. It’s a high-engagement, mobile form of OOH advertising.
Can the ambassadors interact with potential customers?
Yes. Unlike a static sign, our ambassadors are trained to answer basic questions and direct traffic to your nearby store or booth.
Where are Human Billboards most effective?
They are perfect for areas where traditional signage is restricted, such as busy sidewalks, malls, or right outside a competitor’s event.
Do you provide the costumes/uniforms?
We can customize the outfits and signage to perfectly match your brand’s colors and logos for a professional look.
How do I track the movement of the human billboards?
All our ambassadors are managed by an on-site supervisor, and we can provide GPS logs of their walking routes during the shift.
