Fresh off the desk
PR from AED 5,000 a month, outdoor from AED 1,500, digital screens from AED 8,000. What each one is for, what it costs in 2026 and how to split a Dubai budget.
Read the full storyA PR retainer in Dubai costs AED 5,000 to 100,000 a month. These are the six numbers we report every month to show whether it is working, and the one we refuse to use.
Pay per lead costs AED 30 to 400 a lead in the UAE; a retainer runs AED 3,000 to 7,000 a month plus media. Here is when each model wins, with the numbers.
What a lead costs on Google Search and Meta in the UAE in 2026: cost per lead by platform and sector in AED, what moves it, and what a realistic monthly budget looks like.
CPL vs CPA explained for UAE campaigns: what cost per lead and cost per acquisition mean, how each is priced in AED, and which model fits which business.
How to generate leads in Dubai: twelve channels ranked by cost per lead in AED, from referrals and Google to taxi rooftops and events, and which to run first.
Bridge banner advertising in Dubai starts from AED 25,000/month. Complete guide to prime bridge locations (Al Safa, Business Bay), format sizes, permit requirements, and 2026 rates.
Unipole advertising in Dubai starts from AED 45,000/month. Complete guide to SZR unipole rates (AED 75,000–220,000), prime highway locations, digital vs static, and booking process 2026.
Building wrap advertising in Dubai starts from AED 35,000/month. Complete guide to scaffolding mesh wraps, solid facade vinyl, prime locations (SZR, Business Bay, DIFC), permits, and 2026 rates.
Hoarding advertising in Dubai costs AED 30,000–120,000 per month depending on size and location. This guide covers every hoarding format, 2026 rates, construction wrap pricing per square metre, and the permit process step by step.
The best billboard advertising locations in Dubai depend on your audience, not your budget. This guide covers every major corridor — SZR, Downtown, Marina, Al Khail, Abu Dhabi and Sharjah — with 2026 rates and honest advice on what each location actually delivers.
DOOH advertising in Dubai costs AED 10,000–350,000 per month depending on network and location. This guide covers every major screen network in the UAE — malls, roads, metro, airports and petrol stations — with 2026 rates and what each format actually delivers.
Petrol station advertising UAE 2026: ADNOC, ENOC and EPPCO network rates from AED 800 per screen. Formats, costs, and which categories perform best at the pump.
Lamp post advertising in Dubai costs AED 300-800 per unit per month. 2026 rates, RTA permit guide, best locations and when to use lamp posts over billboards.
Sharjah advertising costs 2026: unipoles from AED 20,000, radio from AED 250/spot, airport from AED 15,000. Full rate guide for billboards, radio and transit by DMS.
Abu Dhabi advertising costs 2026: billboards from AED 25,000, radio from AED 300/spot, taxi from AED 1,500/vehicle. Full rate guide for all formats by DMS.
Ramadan 2027 advertising in the UAE: Arabic radio, OTT, influencer and outdoor costs from AED 5,000. Why the brands that win Ramadan plan it in Q4 2026.
DSF advertising costs, formats and booking timeline for 2026-27: outdoor, radio, mall and OTT. The complete planning guide from DMS with AED rates and deadlines.
UAE radio ad rates station by station: Virgin, Dubai Eye, Al Arabiya, Shoma and more from AED 250 a spot. The 2026 comparison brands ask us for.
What advertising really costs in Dubai: AED rates for billboards, taxis, radio, metro, malls and more - every 2026 price in one honest list.
PR vs advertising for Dubai brands — how earned and paid media differ in cost, credibility, control and results, and how to choose the right mix.
A practical guide to measuring PR success in Dubai — the metrics that actually matter beyond coverage volume, and how to prove real business impact.
A practical guide to getting your business featured in Forbes Middle East — what earns coverage, how to pitch, and the realistic path to a placement.
A 2026 breakdown of PR agency costs in Dubai — real AED retainer ranges by tier, pricing models, what drives the price, and how to judge value.
A clear look at whether event sponsorship is worth the cost for Dubai brands — the real benefits, the risks, and how to judge if it pays off.
Our experts respond in 60 min — no commitment, no cost.
